Category: Industry News

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What Is Commercial Text Messaging?

What Is Commercial Text Messaging?

By:  Amy Dean - COO/Marketing Specialist  |  August 8, 2025

Commercial texting is on the rise, with people opening 98% of the short message service (SMS) messages they receive. Learn what commercial text messaging is and how to use it to promote your business and connect with your audience. Understanding Commercial Text Messaging Commercial text messaging is the use of SMS to communicate directly with customers. Also known as […]

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Lights Out For Email-to-Text

By:  Amy Dean - COO/Marketing Specialist  |  March 31, 2025

It’s happening, it’s really happening. Carriers are on their way to discontinuing text-to-email services.  AT&T announced that on June 17, 2025, they will stop servicing text messages sent via their email gateway to mobile devices. What is email-to-text messaging?  Shortly after SMS messaging was invented, a Finnish telecom began offering a way to send text […]

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Registering Your Sender ID in Australia

By:  Tim Hunt - CTO/Co-founder  |  February 3, 2025

In 2022, Australians were victimized by SMS scams to the tune of $6.5 million, a 188% increase from the previous year. Luckily, the country’s governing bodies and mobile operators decided to put their foot down and insist we know the identity of the person or company sending the text.  While rules have been in place to fight fraudulent activities, these organizations have recently upped the ante […]

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Are Your SMS Campaigns FCC and 10DLC Compliant?

Are Your SMS Campaigns FCC and 10DLC Compliant?

By:  Brenton Milne - Consultant  |  December 30, 2024

Short message service (SMS)—or text messaging—is still one of the fastest-growing forms of communication for businesses globally. Because many customers prefer using text messages over other forms of messaging, more companies are switching to SMS as their chosen communication strategy. However, setting up SMS campaigns is more complex than just collecting your clients’ contact details and […]

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Common SMS Terms

Common SMS Terms

October 16, 2024

In today’s fast-paced business landscape, SMS (Short Message Service) has emerged as a powerful tool for communication and customer engagement. Here is a comprehensive list of common terms and abbreviations used in SMS, serving as a valuable resource to effectively navigate the language of text messaging. Whether you’re implementing SMS marketing or improving customer service, […]

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