In The Press - Red Oxygen

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Publications

The Dirt

Innovation for All: SMS Software to Protect the Future of Small Businesses

May 23, 2023

Tom was invited to join Jim Barnish on episode 63 to talk about Tom’s journey with A2P SMS, his learnings, his failures and his outlook on Red Oxygen and the future of A2P SMS for businesses of all sizes.

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Industry Today

How to Use Text Messages to Update Clients and Customers

by Tom Sheahan

May 9, 2023

High read rates and ease-of-use make text messages ideal for communication between manufacturers, clients and customers.

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neonVest

neonVest Podcast

by Aakash Shah (NeonVest)

April 24, 2023

Tom chatted with Aakash about SMS and the new regulations, how they could (or maybe should) be reflected in other communication platforms and social media, as well as fundraising for expansion.

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Telecom Reseller

SMS is the oxygen of communication, Red Oxygen Podcast

by Douglas Green

April 21, 2023

Tom talks with Doug Green from Telecom Reseller, in cooperation with Cloud Communication Alliance, about SMS and how 10dlc will effect any business sending SMS to their customers, staff and suppliers.

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Modern Restaurant Management

How to Make Sure Texts Reach Customers

by Tom Sheahan

April 19, 2023

Text messaging is now mainstream for many restaurant and food retail businesses and their communications plans. Here are some best practices to make sure your efforts aren't going to waste.

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InsuranceNewsNet

The How and When of Texting Clients

by Tom Sheahan

April 1, 2023

Why and how, insurance professionals should integrate communication strategies that meet customers where they already are: on their phones.

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Rental Housing Journal

How Text Messages Help With Tenant Communication

by Tom Sheahan

January 30, 2023

A big component of a property manager’s job is communicating with residents. There is no one, single way to perform that job. Certainly, it has been done through in-person communication and phone calls for decades, but email, social media communication and text messages have entered the property managers’ toolkit more recently.

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Total Retail

Navigating Mobile Carrier Rules to Ensure Text Campaign Effectiveness

by Tom Sheahan

October 25, 2022

If your brand has incurred higher SMS bills and more blocked messages, know this: it isn't alone. It’s due to some major changes from a few top U.S. mobile phone carriers.

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The ACHR News

A Dedicated Number for Texting Can Help HVAC Companies

by Tom Sheahan

June 14, 2022

By now, many heating, cooling, and refrigeration companies are utilizing text messages to connect with customers, and rightfully so. Data has proven over and over again that text messages are an effective and appreciated form of communication.

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American Bankers Association

How banks can effectively use two-way texting

by Tom Sheahan

May 31, 2022

Running a successful two-way texting initiative takes a bit more consideration than scheduling and sending one-way communication. Here are six best practices to keep in mind to ensure two-way texting works to benefit both your bank and its customers.

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Total Retail

Retailers Should Be Texting Customers More: Here's How to Do it Effectively

by Tom Sheahan

May 2, 2022

People are on their phones a lot, but it’s important to note they’re shopping on their phones a lot, too. Mobile commerce (m-commerce) is on the rise. As retailers consider changes in marketing tactics, increasing text message campaigns should be part of the discussion.

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Municipal World

Are your municipal messages being left behind?

by Tom Sheahan

March 1, 2022

As government agencies and municipalities tap into the powerful communication capabilities of text messages, there are things to look out for to ensure your messages make it to their intended recipient. Follow these six simple tips.

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eCampus News

8 reasons to send college students more text messages

by Tom Sheahan

February 8, 2022

Most colleges and universities have tapped into short message service (SMS) text messaging as a means to reach students. Somewhat shockingly, however, they’re still leaving valuable communication opportunities on the table.

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American City & County

How Local Governments Can Better Utilize Text Messages

by Tom Sheahan

November 24, 2021

More and more, businesses are getting in on the short message service (SMS) action, using these quick messages to reach customers and prospects with meaningful marketing messages. There is no reason government agencies shouldn’t also be tapping into the benefits of texting.

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National Apartment Association

Resident Texts: Break on Through to the Other Side

by Tom Sheahan

November 23, 2021

Text messaging is a powerful tool for property managers, when it’s used well. Tips on how to make sure your messages make it to their intended recipient.

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Marketing Profs

Five SMS Campaigns for B2B Marketers to Try

by Tom Sheahan

November 2, 2021

If email is the darling of enterprise B2B marketers, let’s call texting—short message service (SMS)—the scrappy underdog.

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American Bankers Association

The Right Way for Banks to Use Texting

by Tom Sheahan

August 24, 2021

SMS text messaging can offer an effective, quick way to strengthen a relationship with existing customers.

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American Banker / Credit Union Journal

Credit Unions Using Old Tool — Text Messaging — To Connect With Members

by Ken McCarthy

May 10, 2021

Who wants to get a phone call to remind them that their loan payment is overdue when they could get a text that even includes a link to quickly and efficiently resolve the situation?” said Tom Sheahan, CEO of Red Oxygen, a San Francisco company that provides SMS solutions.

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