According to data from 2021, Millennials were one of the largest generational groups in the Australian population, holding a share of 21.5%. In 2023, more than half of the U.S. population consisted of Millennials and younger. Although you are likely already familiar with this generation, what about their successors? Generation Z, also called Zoomers, Gen Z, Centennials and iGen, are the new kids on the […]
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Sending texts is an effective way for businesses and organizations to contact their audiences. Depending on your company, you may use short message service (SMS) messaging to send order confirmations, appointment reminders or marketing and sales messages. Sometimes, your use of this tool may require you to include a link — but doing so might […]
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As a golf course or country club manager, you understand your golfers’ desires to a “tee.” Primarily, they want to spend as much time on the green as possible. To ensure your members stay updated about their tee times, course conditions, and other country club events, you can rely on short message service (SMS) messaging, […]
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Spam SMS messages are often sent in bulk SMS sends, but not all bulk SMS sends are spam. Spam refers to texts that violate any current and prevailing regulations and guidelines, namely consent. Also known as text blasts or mass texting, bulk texting involves sending the same message to multiple recipients simultaneously, typically using bulk SMS software. Text blasts can be an effective form of enterprise communication when implemented […]
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Businesses and marketers have been tailoring their communication tactics to connect with millennials—for good reason. Millennials are now the largest generation in America and Australia. Their spending power has also increased as they enter their prime earning years and pull in bigger paychecks. Short message service (SMS) marketing can help you communicate with this generation and capitalize on their influence. […]
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