As you’re crafting your SMS marketing strategy, you want to avoid some approaches that could cause legal complications or decrease audience engagement. From the 2003 Australia Spam Act to recent 10dlc U.S. carrier regulations, legislative bodies worldwide are implementing measures to penalize and prevent spam messages. It’s wise to be aware of the red flags these regulatory bodies look […]
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As the warmer days for vacations, family get-togethers and other fun summer activities arrive, your customers are on their phones more and their desktops less. They’re out exploring and spending time with family and friends, and you need the right strategies to engage them. How do you keep them engaged and ready to take advantage […]
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It’s the future of mass advertising. Across industries, businesses are jumping on the bandwagon and using Short Message Service (SMS) as part of their advertising campaign. SMS is efficient, attention-generating and highly cost-effective, helping your business reach your audience more quickly and accessibly. When you take advantage of SMS, you use a gateway provider to […]
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Leveraging SMS as part of your marketing strategy should be simple and convenient. Your system should work seamlessly with your operations and help your company enhance client and employee communications. Whatever your business goals, knowing how SMS marketing works and how to apply it in your company can help you move forward. You want solutions […]
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Short message service (SMS) marketing involves sending promotional campaigns or transactional messages for marketing purposes through text messages. These messages often communicate time-sensitive offers, updates and alerts to people who have consented to receive notifications from your business. SMS marketing has become much more popular recently because of its higher success rates over traditional forms […]
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