Category: SMS Tools

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What Is Commercial Text Messaging?

What Is Commercial Text Messaging?

By:  Amy Dean - COO/Marketing Specialist  |  August 8, 2025

Commercial texting is on the rise, with people opening 98% of the short message service (SMS) messages they receive. Learn what commercial text messaging is and how to use it to promote your business and connect with your audience. Understanding Commercial Text Messaging Commercial text messaging is the use of SMS to communicate directly with customers. Also known as […]

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Utilize the Smart Watch Boom to Increase Your Customer Engagement

Utilize the Smart Watch Boom to Increase Your Customer Engagement

By:  Amy Dean - COO/Marketing Specialist  |  April 23, 2025

SMS messaging can help you reach your customers and feel confident they’re reading your messages. The rise in popularity of smartwatches creates another opportunity for your business—more than 402 million of these devices are expected to ship by 2027.  By sending texts to smartwatches, you can reach your audience more intimately and personally than ever. Plus, recipients are more likely to […]

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Spam SMS vs. Bulk SMS

Spam SMS vs. Bulk SMS

By:  Brenton Milne - Consultant  |  January 22, 2025

Spam SMS messages are often sent in bulk SMS sends, but not all bulk SMS sends are spam. Spam refers to texts that violate any current and prevailing regulations and guidelines, namely consent. Also known as text blasts or mass texting, bulk texting involves sending the same message to multiple recipients simultaneously, typically using bulk SMS software. Text blasts can be an effective form of enterprise communication when implemented […]

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A2P vs P2P

A2P vs. P2P: Main Differences and Considerations

By:  Tim Hunt - CTO/Co-founder  |  April 25, 2024

Effective communication is integral to business success. Your company can leverage short message service (SMS) messages to connect with customers, employees, vendors and other stakeholders. SMS is engaging, efficient and easy to master with the right tools. However, different types of SMS are better suited for certain uses and offer distinct advantages. Explore the key […]

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Common Applications of Operational SMS

Common Applications of Operational SMS

By:  Tim Hunt - CTO/Co-founder  |  December 11, 2023

If your business needs to supercharge its communication efforts, operational short message service is an advantageous tool. SMS messaging is an excellent way to share relevant, timely insights with your team and vendors, from coordinating your staff’s schedules to communicating with delivery drivers. Let’s break down some applications of operational SMS and how your business […]

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