Category: SMS Tools

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SMS vs RCS

SMS vs. RCS, what’s the big deal?

By:  Amy Dean - COO/Marketing Specialist  |  May 15, 2024

. Perception: The new kid on the block: RCS Old man telling the kid to get off his lawn: SMS Reality: Only sort of. First off, RCS (Rich Communications Services) Protocol has been around since 2008, but didn’t really start making a fuss until 2016, when the Google Pixel smartphone came to the market.. So […]

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A2P vs P2P

A2P vs. P2P: Main Differences and Considerations

By:  Tim Hunt - CTO/Co-founder  |  April 25, 2024

Effective communication is integral to business success. Your company can leverage short message service (SMS) messages to connect with customers, employees, vendors and other stakeholders. SMS is engaging, efficient and easy to master with the right tools. However, different types of SMS are better suited for certain uses and offer distinct advantages. Explore the key […]

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Common Applications of Operational SMS

Common Applications of Operational SMS

By:  Tim Hunt - CTO/Co-founder  |  December 11, 2023

If your business needs to supercharge its communication efforts, operational short message service is an advantageous tool. SMS messaging is an excellent way to share relevant, timely insights with your team and vendors, from coordinating your staff’s schedules to communicating with delivery drivers. Let’s break down some applications of operational SMS and how your business […]

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A Guide to Sending Text Blasts

A Guide to Sending Text Blasts

November 6, 2023

Today, people are constantly checking their push notifications and scrolling on their phones. In 2021 alone, Americans sent and received a whopping 2 trillion text messages. Businesses are learning to take advantage of the time and attention consumers spend on their mobile devices with text blasts. Some short message service (SMS) providers allow businesses to […]

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A2P Messaging Benefits

A2P Messaging Benefits

By:  Amy Dean - COO/Marketing Specialist  |  October 30, 2023

In recent years, application-to-person messaging (A2P) has become a more widespread communication method for clients and employees. In fact, the A2P messaging market is anticipated to reach USD 78.2 billion by 2028. A2P allows businesses to send text messages one at a time or in bulk to multiple contacts at once. A customer’s response to the […]

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