Category: Uncategorized

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Business Feedback Loop

3 Great SMS Text Marketing Ideas

June 14, 2012

Need a few ideas to get the creativity juices flowing? Here are a few quick text message marketing ideas to help. Sales. Sales. Sales. With the economy being a little upside down, show your creativity and your best deals to help bring people in the store. Do you have too many socks? Sell it! And […]

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What Exactly is Red Oxygen?

May 17, 2012

Red oxygen crystal. Photo from the American Institute of Physics. Red Oxygen is more than just an international SMS provider and an awesome Australian band; it’s what happens to oxygen (O2) molecules when submitted to pressures above 10 GPa. Once under pressure, the O2 molecules condense to a pale blue liquid, then a pale blue […]

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SMS tips and tricks

SMS Tips and Tricks: Coupons

March 27, 2012

In 2008, SuperStop gas station started sending SMS alerts to customers the night before a price change to warn them of rising prices. After a few weeks the owner noticed a response rate of approximately 20 percent of customers coming into the shop to pay with cash. That didn’t even count the amount of customers […]

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Amercian Diner

SMS Tips and Tricks: Instant Review

March 22, 2012

Not long ago, my travels took me to small diner in Somerset, Pennsylvania where I received excellent service and a fantastic breakfast. It was possibly one of the best places in America to benefit from SMS marketing. How? If given the opportunity to review the restaurant via text message, I would’ve instantly sent the company […]

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March 20, 2012

“What has a bottom at it’s top? A leg!” Not all of the messages you need to send out have to be so serious. Lighten up the mood, send a riddle for the day. If the customer can answer the riddle, they get 20 percent off any purchase! (As an example.) Send a great quote […]

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