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While the FCC has had long standing rulings about robocalling, they’ve finally stepped up to enforce rules about robotexting. Making the carriers responsible for blocking texts sent from invalid, unallocated,…

Looking for ways to get in closer contact with your clients, staff, patients or customers? Many businesses are turning to Short Message Service (SMS) messages to send reminders and updates.…

Small businesses can get a lot of bang for their buck with text messaging... Maybe you have a marketing director, maybe you have a communications person, a customer service person…

Business SMS billing and compliance is complicated, an MSP can help. With recent SMS application-to-person (A2P) rules and regulations giving companies whiplash by adding fees, removing fees, changing fees…and dates,…

Short message service (SMS)—or text messaging—is one of the fastest-growing forms of communication for businesses globally. Because many customers prefer using text messages over other platforms, companies everywhere are centering…

When someone logs into your company's system, whether it's an online banking platform, employee resource center or electronic health records, you want to ensure they are who they claim to…

The holidays are important to all types of businesses due to the rise in gift shopping. Many companies use this time to introduce seasonal deals to encourage more sales. While…

As the U.S. continues to update regulations for A2P (application to person) SMS sends, other countries are experiencing the ripple effect.  Are your messages getting blocked? Here's why. Yes, companies…

With 97% of Americans owning a cellphone, text messaging is more popular than ever. As more and more businesses find texting to be an inexpensive way to communicate efficiently and…

What is 10dlc registration? In short: The 10dlc (10-digit long code) registration process is a way to supply the carriers with the information they need to provide your business fast…

As of March 31, 2023, most DCAs (direct connect aggregators) participating in the 10dlc registration process will not support any A2P messages from unregistered long-codes. Along with this new deadline,…

Group texts and bulk text, we’ve all experienced both, but may not know how very different they are.  Group texts are obvious, they contain two or more names or numbers…

So, what's the problem? Due to 10dlc, when your customers send SMS, it's costing you money that you're likely not recouping. This is a business problem that effects your bottom…

Today more than ever, good, dare I say, great customer service is crucial to loyal and repeat business. In these days of more is more, if you don't offer high…

Spam SMS are often sent as bulk SMS, but they aren't one and the same.  How is that, you ask? Spam SMS = SMS violating any of our current and…

As you're crafting your SMS marketing strategy, you want to avoid some approaches that could cause legal complications or decrease audience engagement. From the 2003 Australia Spam Act to recent 10dlc U.S. carrier regulations,…

As the warmer days for vacations, family get-togethers and other fun summer activities arrive, your customers are on their phones more and their desktops less. They're out exploring and spending…

We're proud to announce our formalized relationship with Mercury by RMS. Red Oxygen and RMS, Inc., a global leader in housing and Conference management have formalized our long-standing partnership that…

It's the future of mass advertising. Across industries, businesses are jumping on the bandwagon and using Short Message Service (SMS) as part of their advertising campaign. SMS is efficient, attention-generating…

Ways SMS Allows Businesses to Reach Gen Z According to recent research from the National Census Bureau, more than half of the total U.S. population now consists of Millennials and younger. Most…

5 Creative SMS Ideas for Restaurants Restaurant owners today have many ways to reach their existing customers and nurture loyalty. One of the most effective and convenient ways is using…

Red Oxygen has enforced anti-spam regulations since our inception, over 20 years ago. We like to think we made the initiative cool but there’s no written proof, so formal credit…

Leveraging SMS as part of your marketing strategy should be simple and convenient. Your system should work seamlessly with your operations and help your company enhance client and employee communications.…

Short message service (SMS) marketing involves sending promotional campaigns or transactional messages for marketing purposes through text messages. These messages often communicate time-sensitive offers, updates and alerts to people who…

With a heavy Gen Z demographic, colleges and universities need tech-first strategies for staying in touch with their students. And, unlike K-12 schools, higher education facilities are often spread out,…

Tax season is a hectic time for tax professionals and taxpayers alike. Luckily, adding SMS as a means of communication you can make tax preparation easier for you and your…

If you get a message at 3 a.m. from one of your vendors, you probably won't answer it. You want the companies you work with to respect your time, and…

An astounding 6.38 billion people use smartphones every day, and experts predict that number will rise to 7.52 billion in the next five years. With so many people attached to…

If you’re sending out business SMS messages, protect your company from expensive lawsuits and fines by staying abreast of the mobile SMS rules in your area. Here are 10 simple rules for…

Office’s Outlook, Outlook.com, Microsoft 365’s Outlook...it makes us dizzy, but keeps our support chat line busy. “I use Outlook, what Red Oxygen software should I be using?” “Do you use…

With the ever-present use of cell phones, smartphones and flip-phones alike, the rise in  SMS mobile marketing was inevitable. The efficiency and effectiveness of these SMS text message marketing services and…

So much information, so little time...but SMS text messages can help you alleviate information fatigue.  Email, the tried and... over-tried and often ignored method of communicating to your union members…

Short message service has changed the way we communicate—with each other and with businesses. It can play a central role in a customer service strategy by offering a quick, convenient…

Maybe we jumped the gun and signed up for trade shows too soon...we thought we saw the light at the end of the tunnel…until we didn't. All of the U.S.…

We did it.  We packed up our hand sanitizer and antibacterial wipes, computers and monitors, mini trash can basketball hoop and coffee maker. And we gave our employees a scheduled…

Text messaging is the most used data service in the world. People around the globe send 8 trillion texts every year—more than 15 thousand texts every minute of every day. Emails often…

As the SMS industry has been trying to settle into its new way of life with all of the 10dlc changes, the North America carriers continue to surprise us.  You…

What is 10dlc? 10dlc is shorthand for 10-digit long code. These numbers are formatted like a standard U.S. phone number with area code, but can support higher volumes of text…

As more and more businesses utilize the SMS communication channel, the Tier 1 North American Carriers are having to make some changes to keep up with the demand. Specifically with…

Texting not only eases the burden of not being unable to see friends and family during a public health crisis it's also become increasingly useful in the commercial and medical spheres.…

Colleges today are faced with an inevitable dilemma: Students don’t often read their emails but schools need a way to reach them for emergency and other important situations. More schools…

With many patients considering their phones a staple in their lives, healthcare providers can use SMS (short message service) to stay in contact with their patients. Also known as text…

While the world of consumer technology is frequently changing, cell phones and smartphones have stayed a constant in the past decade. You can leverage their popularity by incorporating SMS marketing…

We posted a photo on social media and asked our followers to guess what it was. To our surprise, we didn’t get any correct answers! So we decided to post…

If you’re sending commercial SMS messages, make sure you’re compliant with the new FCC regulations According to the new changes to the Telephone Consumer Protection Act (TCPA), companies that are…

If you’re sending out bulk messages in the US, you need to read this post. Starting this Wednesday, October 16th, 2013, companies that send bulk messages in the US should…

In the US, many major league football fans are receiving text alerts on game day. Here are three ways that football teams and sports broadcasters are using bulk SMS to send…

Bulk text message solutions – or bulk SMS – are becoming increasingly popular for commercial purpose. But before you start looking at bulk SMS as a marketing tool, here are…

The simple things in life can make you smile. Enjoy our text of the week.

The business of sending tongue-and-cheek messages across electronically can be risky. (Obviously not in this text message above!) But it has been a long-standing problem for those with a darker…

Companies that send SMS messages need verification that their receivers have opted-in to receive messages. The age of smartphones has begun. People today are even more attached to their phones…

Are missing children text alerts helpful or intrusive? Amber Alert text messages were sent to southern Florida residents early Monday morning. Denise Hernandez, a 2-year-old South Florida resident, went missing…

WhatsApp and other messaging services may be gaining a momentum. But independent research company, Portio Research, believes SMS text messages are still popular and will be for some time.  Portio Research…

Over the years there have been numerous Band-Aid designs, such as Teenage Mutant Ninja Turtle or Batman, that help little kids remember to cover small arm and knee scrapes. Today we…

We’ve all sent out text messages, Facebook messages or Tweets that might’ve been a little… out of place. Come on, you know you’ve sent an awkward message or two. So,…

Small businesses are more productive today than ever before, and 78% of owners believe it’s because they use mobile apps. Paychex, a payroll human resource firm, recently collected data to…

These Red Oxygen texts of the week don’t even need a lead. New tumblr site Text From Dog hit our funny bone and then buried it in the backyard.

Need a few ideas to get the creativity juices flowing? Here are a few quick text message marketing ideas to help. Sales. Sales. Sales. With the economy being a little…

Red oxygen crystal. Photo from the American Institute of Physics. Red Oxygen is more than just an international SMS provider and an awesome Australian band; it’s what happens to oxygen…

In 2008, SuperStop gas station started sending SMS alerts to customers the night before a price change to warn them of rising prices. After a few weeks the owner noticed…

Not long ago, my travels took me to small diner in Somerset, Pennsylvania where I received excellent service and a fantastic breakfast. It was possibly one of the best places…

“What has a bottom at it’s top? A leg!” Not all of the messages you need to send out have to be so serious. Lighten up the mood, send a…

Every year the U.S. celebrates African American history during the month of February, officially named Black History Month.  Last year, I signed up for important Black History Month facts to…

One of the most common questions we get when sending SMS out through Microsoft Outlook is, “What’s the difference between Outlook Mobile Service (OMS) and Office SMS?” If you’ve configured…

It’s almost certain that you’ve received an email asking for “your financial help” to bring money from an “unknown king” into your bank account and you can earn a percentage…

Not exactly sure how to write a successful bulk SMS text message? Here are a few examples of successful texts that may help you or your company look more personable.…