SMS for Marketing and Advertising

Notations in blue will go into effect November 5, 2024. As of this posting, we’ve been told that existing campaigns will not have to be updated, though, new campaigns of…

In today’s fast-paced business landscape, SMS (Short Message Service) has emerged as a powerful tool for communication and customer engagement. Here is a comprehensive list of common terms and abbreviations…

Companies often need to abide by many regulations, rules and laws. Communicating this information with your team is crucial for business and employee success. An effective communication compliance strategy empowers…

Do you often turn the corner to find your co-worker is MIA even though they said they'd BRB? Do you feel like you're AAK after a busy weekend? Do you…

You’re ready to move to the next stage in a big collaborative project for your department, but you’re still waiting on a response to the email you sent your coworkers…

Customers can disengage from your brand for a variety of reasons, from having a bad experience to losing interest in your offerings. Is it possible to win these customers back?…

Leading or managing a union requires you to maximize your time and resources. And, in the spirit of cooperation and partnership you must have a comprehensive communication strategy to ensure…

How Jewelers Can Benefit From SMS Customer communication preferences are constantly changing, which means your business's marketing tactics should always be one step ahead. The competition in the jewelry industry…

Using Text to Make Residence Life Communication Easier Most college students are "traditional" students—recent high school graduates between 18 and 24 years old. These students typically carry their phones everywhere they…

The Ultimate Hotel and Hospitality SMS Guide When you're traveling, you want your experience to be as smooth and seamless as possible. Part of that involves staying aware of what…

Consistent communication allows you to fill each open position with the best talent you can find. Is it any wonder that recruiters increasingly rely on texting to check in with…

The invention of the smartphone changed screen time and social media use as we know it. In what seemed like an overnight transformation, people could now access whatever they needed in the…

In-game experiences and entertainment have come a long way, but one thing remains constant—fans are the lifeblood of any team. Fan engagement creates a community and significantly contributes to a…

Short message service texting is one of the most popular communication channels in business. But manually typing individual texts to specific people — or even copying and pasting prewritten messages…

Types of Messages to Send Using an API Integration An application programming interface can open multiple possibilities for your business to harness even more uses for your software systems. This…

Whether your team works virtually from around the world or in one office, ensuring your employees are satisfied and comfortable is a top priority. Engaged employees are more likely to…

Positive patient experiences are integral to the success and reputation of your medical practice. With the help of an application programming interface (API), you can leverage short message service (SMS)…

How to Create Text Reminders That People Remember Whether you've ever waited fruitlessly for a customer who turns out to be a no-show or you've missed a deadline to get…

How Fleet Managers Use SMS API Integrations Fleet management is fast-paced and involves many moving parts. Managers must communicate effectively and coordinate with drivers to keep operations running smoothly. With…

Effective communication is integral to business success. Your company can leverage short message service (SMS) messages to connect with customers, employees, vendors and other stakeholders. SMS is engaging, efficient and…

 Micheal Bertoni Of the SaaS Pulse Show and owner of SaaS Talent interviews Tom Sheahan, CEO of Red Oxygen to find out how Tom knew SMS was the industry…

Short message service (SMS) solutions can transform how gyms and fitness centers coordinate with their employees and connect with gym-goers. In this guide, we are exploring how your business can…

Part 3 is available—Doug Green from Telecom Reseller in conjunction with Cloud Communications Alliance interview Tom Sheahan in part 3 of a 3-part podcast series. Tom discusses who's running TCR,…

We probably don't need to tell you that good online reviews are great for business—but what about the stellar reviews? A five-star review is a glowing recommendation of your product…

What You Need To Know About SMS Regulations That Can Hurt You Telecom Reseller asked Tom Sheahan to be a guest on their 3-part podcast series outlining the new SMS…

SAN FRANCISCO (February 8, 2024) – Red Oxygen, a leading short message service (SMS) solutions provider, announces an upcoming webinar with Gaingels, an LGBTQIA+/Allies private investment syndicate and one of…

Come late winter and early spring, accounting firms will see an influx of appointments with taxpayers preparing to file. Working in the accounting industry, you probably understand the stress of…

Part 2 is here—Doug Green from Telecom Reseller in conjunction with Cloud Communications Alliance interview Tom Sheahan in part 2 of a 3-part podcast series why ISVs and SaaS companies…

Texting has become a major communication channel for customers and businesses, but using a regular cell phone number isn't an ideal solution. It can open you and your employees up…

One of the most common questions we get when sending SMS out through Microsoft Outlook is, “What’s the difference between Outlook Mobile Service (OMS) and Office SMS?” If you’ve configured…

Doug Green from Telecom Reseller in conjunction with Cloud Communications Alliance interview Tom Sheahan in part 1 of a 3-part podcast series to discuss SMS regulations and how The Campaign…

Enterprises can use short message services to improve their daily operations, especially relating to efficiency. In today's hectic business world, time is money. Finding ways to streamline your communication with…

PRESS RELEASE Red Oxygen Reports Year of Growth With Emphasis on Strategic Partnerships In 2023 SAN FRANCISCO (January 2, 2024) – Red Oxygen, a leading short message service (SMS) solutions…

If your business needs to supercharge its communication efforts, operational short message service is an advantageous tool. SMS messaging is an excellent way to share relevant, timely insights with your…

Short message service (SMS), better known as text messaging, is one of the best ways for businesses to connect with their consumers. From sharing order confirmations to sending appointment reminders,…

Short message service is a powerful communication vehicle that allows businesses to send and receive text messages. Whether you are coordinating schedules with your employees or sharing order confirmation details…

Today, people are constantly checking their push notifications and scrolling on their phones. In 2021 alone, Americans sent and received a whopping 2 trillion text messages. Businesses are learning to…

In recent years, application-to-person messaging (A2P) has become a more widespread communication method for clients and employees. In fact, the A2P messaging market is anticipated to reach USD 78.2 billion by…

7 Benefits of a CRM and SMS Integration Integrating your short message service (SMS) with a customer relationship management (CRM) system can help you gather customer interactions in one central…

SMS for banks has been traditionally used as a convenient method for customers to perform banking-related activities, allowing financial institutions to send or receive instructions from customers. This is just one way that mobile…

A2P (application to person) SMS regulations have recently had an onslaught of changes coming in rapid succession, making compliance an uphill battle for companies that think they can do this…

SMS messages help you reach customers quickly and efficiently. People like getting text messages and are often more responsive to them than to other forms of communication, such as emails…

Your business's success depends on regular customer engagement. Texting is one way to reach your customers and feel confident they're reading your messages. With the rise in popularity of smartwatches,…

PRESS RELEASE SAN FRANCISCO (August 8, 2023) – Red Oxygen, a leading short message service (SMS) solutions provider, is proud to announce its CEO and Co-founder will be speaking at…

Business communications have changed drastically in the last decade, including how we use short message service (SMS). Whether you're communicating with employees, customers or stakeholders, SMS messaging is a great…

Short message service (SMS) solutions allow your business to send and receive text messages and can be a very powerful tool for restaurants looking to stay connected with their team…

With Australians having been victimized by SMS scams to the tune of $6.5 Million, 188% more than 2021, Australia’s decided its time for governing bodies and mobile operators to put…

As the healthcare industry shifts toward more patient-centric care, immediate communication between patients and providers is becoming increasingly valuable, especially for those who require at-home healthcare services.  In particular, home health…

 The Dirt podcast covers stories of entrepreneurs who have been through it all, they discuss all things business and what these entrepreneurs learned on their path to successfully scaling…

The real estate industry is highly competitive, and agents rely on constant contact to sell more properties. SMS messaging is an excellent tool for real estate agents looking to harness…

More healthcare providers are using text messaging, or short message service (SMS), along with other technologies to engage with patients and communicate with staff. Text messaging is a quick, efficient…

Strengthening relationships with your customers is critical to your business's continued success, and with the rise of technology comes new ways to drive engagement. There were about two trillion text…

 When you have the chance to chat with the co-founder of a VC supercharger about two of your favorite topics, SMS and funding, you do it. Tom Sheahan, our…

As a golf course or country club manager, you understand your golfers' desires to a “tee.” Primarily, they want to spend as much time on the green as possible. To…

Stay up-to-date with your students and their work through accessible communication with SMS for tutoring services. With texting being one of the most welcome form of communication, it's become a…

Looking for ways to get in closer contact with your clients, staff, patients or customers? Many businesses are turning to Short Message Service (SMS) messages to send reminders and updates.…

Small businesses can get a lot of bang for their buck with text messaging... Maybe you have a marketing director, maybe you have a communications person, a customer service person…

Business SMS billing and compliance is complicated, an MSP can help. With recent SMS application-to-person (A2P) rules and regulations giving companies whiplash by adding fees, removing fees, changing fees…and dates,…

Short message service (SMS)—or text messaging—is one of the fastest-growing forms of communication for businesses globally. Because many customers prefer using text messages over other platforms, companies everywhere are centering…

An astounding 6.38 billion people use smartphones every day, and experts predict that number will rise to 7.52 billion in the next five years. With so many people attached to…

When someone logs into your company's system, whether it's an online banking platform, employee resource center or electronic health records, you want to ensure they are who they claim to…

The holidays are important to all types of businesses due to the rise in gift shopping. Many companies use this time to introduce seasonal deals to encourage more sales. While…

As the U.S. continues to update regulations for A2P (application to person) SMS sends, other countries are experiencing the ripple effect.  Are your messages getting blocked? Here's why. Yes, companies…

With 97% of Americans owning a cellphone, text messaging is more popular than ever. As more and more businesses find texting to be an inexpensive way to communicate efficiently and…

What is 10dlc registration? In short: The 10dlc (10-digit long code) registration process is a way to supply the carriers with the information they need to provide your business fast…

(Updated Regularly) Most SMS providers and DCAs (direct connect aggregators) participating in the 10dlc registration process will not support any A2P messages from unregistered long-codes. Along with this new deadline,…

Group texts and bulk text, we’ve all experienced both, but may not know how very different they are.  Group texts are obvious, they contain two or more names or numbers…

So, what's the problem? Due to 10dlc, when your customers send SMS, it's costing you money that you're likely not recouping. This is a business problem that effects your bottom…

Spam SMS are often sent as bulk SMS, but they aren't one and the same.  How is that, you ask? Spam SMS = SMS violating any of our current and…

As you're crafting your SMS marketing strategy, you want to avoid some approaches that could cause legal complications or decrease audience engagement. From the 2003 Australia Spam Act to recent 10dlc U.S. carrier regulations,…

As the warmer days for vacations, family get-togethers and other fun summer activities arrive, your customers are on their phones more and their desktops less. They're out exploring and spending…

We're proud to announce our formalized relationship with Mercury by RMS. Red Oxygen and RMS, Inc., a global leader in housing and Conference management have formalized our long-standing partnership that…

It's the future of mass advertising. Across industries, businesses are jumping on the bandwagon and using Short Message Service (SMS) as part of their advertising campaign. SMS is efficient, attention-generating…

Ways SMS Allows Businesses to Reach Gen Z According to recent research from the National Census Bureau, more than half of the total U.S. population now consists of Millennials and younger. Most…

5 Creative SMS Ideas for Restaurants Restaurant owners today have many ways to reach their existing customers and nurture loyalty. One of the most effective and convenient ways is using…

Red Oxygen has enforced anti-spam regulations since our inception, over 20 years ago. We like to think we made the initiative cool but there’s no written proof, so formal credit…

Leveraging SMS as part of your marketing strategy should be simple and convenient. Your system should work seamlessly with your operations and help your company enhance client and employee communications.…

Short message service (SMS) marketing involves sending promotional campaigns or transactional messages for marketing purposes through text messages. These messages often communicate time-sensitive offers, updates and alerts to people who…

With a heavy Gen Z demographic, colleges and universities need tech-first strategies for staying in touch with their students. And, unlike K-12 schools, higher education facilities are often spread out,…

If you get a message at 3 a.m. from one of your vendors, you probably won't answer it. You want the companies you work with to respect your time, and…

If you’re sending out business SMS messages, protect your company from expensive lawsuits and fines by staying abreast of the mobile SMS rules in your area. Here are 10 simple rules for…

With the ever-present use of cell phones, smartphones and flip-phones alike, the rise in  SMS mobile marketing was inevitable. The efficiency and effectiveness of these SMS text message marketing services and…

Short message service has changed the way we communicate—with each other and with businesses. It can play a central role in a customer service strategy by offering a quick, convenient…

Text messaging is the most used data service in the world. People around the globe send 8 trillion texts every year—more than 15 thousand texts every minute of every day. Emails often…

What is 10dlc? 10dlc is shorthand for 10-digit long code. These numbers are formatted like a standard U.S. phone number with area code, but can support higher volumes of text…

With many patients considering their phones a staple in their lives, healthcare providers can use SMS (short message service) to stay in contact with their patients. Also known as text…

While the world of consumer technology is frequently changing, cell phones and smartphones have stayed a constant in the past decade. You can leverage their popularity by incorporating SMS marketing…

Amy Dean COO & Marketing Specialist - Red Oxygen . Amy’s been in marketing her whole career, mostly at marketing and branding firms, she joined Red Oxygen in 2020 as…

  Brenton Milne Consultant Guest Author . Our world would be a better place if everyone worked like Brenton! He relentlessly gathered data, meticulously measured usage and created intricate spreadsheets…

Tim Hunt CTO/Co-founder - Red Oxygen As one of the visionaries of the A2P messaging space, Tim is the technical mastermind behind Red Oxygen. He not only built the brains…

  Tom Sheahan CEO/Co-founder - Red Oxygen https://www.tommysheahan.com/ . As one of the visionaries of the A2P messaging space, Tom and Red Oxygen delivered the world’s first SMS through Outlook…